Posts Tagged ‘Data’


61 | Myth Busting Analytics with Arnout Hellemans

This episode is about Analytics, Google Analytics mostly, about busting those myths that so many digital marketers seem to have. Find out if you’ve been reporting using wrong data.  Arnout Hellemans joins me on the show for a second time! If you haven’t listened to the first episode with Arnout, trust me, you should do; […]


30 | Leveraging PPC & Digital Data for SEO with Arnout Hellemans

What do we do? “We optimise stuff” says Arnout Hellemans, my podcast guest this week. I loved our chat and learning something completely new as it’s all about leveraging PPC and other digital channels for SEO. Arnout is Dutch and lives in Amsterdam. He has been freelancing, doing SEO, PPC and conversion, analytics work since […]