‘seo with mrs ghost’ Category

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33 | Role of a Generalist with Montse Cano

In this episode we discuss the digital marketing role of a generalist and where they fit in within the team. Montse Cano joins me and says she has been in digital marketing for a very long time, currently she is a 360 marketer but she specialised in SEO and content strategy before that. How did […]

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32 | Tasty Digital PR with Rob Hilborn

Rob is the SEO & content manager at Hotel Chocolat. He has been 6 years in the digital world but mostly SEO and affiliate industry, and for the past year in the chocolate industry. He’d day he is an all-rounder. He used to work for a broadband comparison website but now working for a big […]

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31 | Technical SEO in 2019 with Fili Wiese

Fili Wiese is an SEO expert at Search Brothers. He used to work at Google, specifically in Search Quality and now helps clients with visibility. He specialises in technical SEO and I’ve seen him do a site speed presentation (at SearchMetrics) that blew my mind. Fundamental Technical SEO areas It’s important to start with accessibility […]

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30 | Leveraging PPC & Digital Data for SEO with Arnout Hellemans

What do we do? “We optimise stuff” says Arnout Hellemans, my podcast guest this week. I loved our chat and learning something completely new as it’s all about leveraging PPC and other digital channels for SEO. Arnout is Dutch and lives in Amsterdam. He has been freelancing, doing SEO, PPC and conversion, analytics work since […]

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29 | Filters and Facets on Ecommerce Sites with Sean Butcher

Filters and facets are an issue for all e-commerce sites. Think I sound cocky? Well keep listening because you may have an issue and not even know about it… Sean Butcher is Head of SEO at Blue Array, a Consultancy & Agency or Consulgency as they’ve patented. They are planning to double the team this […]

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28 | Headless CMS with Samuel Hurley and Antonio Wedral

This episode is perfect for those looking to get a headless CMS (custom content management system rather than Magento) and looking for top tips for 2019. We also cover JavaScript, great content and the interiors industry specifically. An exciting chat where I have two people on the show for the first time! Sam Hurley and […]

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27 | How to Prepare for Voice Search with John Brasington

Voice search is still at this, ‘how is this thing going to work?’ stage. So, I’ve brought in a guest who has been doing lots of testing and experimenting around voice search. John Brasington, Head of Search at Pi Datametrics, has a background in technical SEO but gets the freedom to do a lot of […]

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26 | Guaranteeing SEO Results with Rory Truesdale

This is Episode 26 of SEO with Mrs Ghost and it’s all about what’s happening in the industry socially. We picked out two hot topics. 1) Can you guarantee SEO results? 2) What to do when you see an algorithm update. Sounds simple? Guess again and listen to the episode below: Rory Truesdale (@roryT11 on […]

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25 | Breaking the 9 to 5 with SEO Jo Blogs

We chat about events, networking and working from home. It’s not only about remote working but also how it’s important to get out of your house to go to events and meet people. I spoke at one of Jo’s events this year and absolutely loved it. SEO Jo Blogs is Search London meetup group owner, […]

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24 | Content Strategy, EAT, Voice and More with Dan Shure

If you’re keen to create good content or put a strategy in place that works for you and your business then you’re in the right place. Dan Shure and I talk about EAT (expertise, authority, trust,) from the August algorithm update, basics of understanding the intent of readers for creating content and even touch on […]